Aloeride® aloe vera

Equestrian Trade News August 2011 (Volume 35, No 8), author Liz Benwell (Editor).

Horse friendly aloe vera

Aloe vera, that desert lily, has disappeared off the human health radar of late. There's heaps of rubust, published research available as to its efficacy, yet as is the way with these things, it's simply no longer 'cool'.

Now Santé Franglais is set to revive aloe vera's reputation for horses with Aloeride. Indeed, it's already gaining credibility with perhaps the hardest equine sector to crack - the racing market.

The benefits of Aloeride are numerous and diverse. It helps achieve exceptional condition, stamina and recovery. Beautiful hooves, manes and tails are seen in horses that receive it. It supports the immune system. It helps support gastrointestinal health too - the manufacturers are planning a study on equine gastric ulcers.

In order to support retailers, Santé Franglais has neatly overcome any confusion about so many advantages with clear but not overwhelming product information and a power point presentation for staff training. Helpfully the product's shelf life is two years - or more if kept frozen.

Aloeride is beautifully presented in a box of 30 one-per-day sachets for easy, accurate administration. The pure, organic ingredient is dried and, importantly when most horses hate the taste of aloe vera, palatable.

The quality of ingredients used and method of production - by a company that normally makes pharmaceutical medicines for clinic trials - also set Aloeride apart.

By now, you're probably thinking this is going to be expensive... but in fact one Aloeride carton of 30 sachets equates to 12 litres of its original aloe vera juice, making it highly concentrated. Heaven knows what 12 litres of aloe vera would cost, yet the RRP for one box of Aloeride is an affordable £55.20.

ETN has been trying Aloeride, writes Liz Benwell. We're 21 sachets into a box and can report that the horse concerned has the most amazingly soft coat, mane and tail. It will be very interesting to see what the farrier has to say about his hooves on his next visit...

As I look at this horse positively glistering in the sunshine, I'm reminded that not all aloe vera suplements are the same.